Roblox Unveils Fresh Revenue Streams For Developers And Hints At An Upcoming Ai-Driven Creative Venture

At the yearly gathering for Roblox Developers, the organization unveiled a slew of developments scheduled for the upcoming duration. A striking shift is the plan to amplify revenue opportunities for creators through their contributions to the platform, which includes a groundbreaking project that will promote AI-driven creativity.

The organization is launching a fresh initiative that will reward creators with a greater proportion of the profit generated from their fee-based contributions on the desktop version. The revenue share now stands at 50% for contributions priced at $9.99, 60% for those at $29.99, and 70% for those at $49.99. This transformation signifies a substantial escalation in revenue-sharing, as it previously stood at approximately 25% for creators. 

Roblox's Chief Product Officer, Manuel Bronstein, emphasized to TechCrunch that the organization envisages this advancement as a catalyst to entice more mainstream game developers to their platform.

Further, the organization disclosed its partnership with Shopify to empower creators to vend physical goods based on their experiences on Roblox. This integration is set to be trialed later this year with select partners.

Roblox is also poised to launch a “Price Optimization” apparatus that will carry out tests to provide developers with pricing suggestions for in-experience purchases. This tool may recommend price deductions to boost sales volume, benefiting both developers and players.

In parallel, the firm intends to experiment with region-specific pricing suggestions to enable developers to customize their prices according to local markets. 

Facilitating AI-driven Creation

On the AI front, Roblox declared that it is developing a 3D base model to advance AI-driven creation on the platform. The open-source and multimodal model will help creators generate 3D content with text, video, and prompts.

Bronstein gave an example of a user desiring to create a scene in the Scottish Highlands complete with castles, stormy weather, a dragon, and a steampunk steam style. This request will be entered, and the system will generate a complete scenery. 

Roblox is not endeavoring to supersede the creative process but aims to empower more people to develop their creative skills. Roblox's 3D base model mission is to make it convenient for any user to start on the platform, while also assisting established teams to expedite the development process.

Additionally, Roblox is initiating a novel technology, "Harmony", positioned to assist developers in optimizing their experiences for diverse devices and network conditions.

Enhancing Social Features

Despite Roblox already boasting features that enable user interaction, new methods are being introduced to intensify this interaction. 

“Party”, a new feature, allows a group of friends to traverse Roblox together while engaged in private chats. Users of different ages have different chat options, and they can send game invitations to each other if they wish to play identical games. 

Moreover, Roblox plans to introduce forums later this year, offering users a dedicated space for feedback sharing, gameplay discussion, and problem reporting.